Bustin Jieber

Double Trouble

Everyone supposedly has a doppelgänger running around somewhere on this planet, some of which are famous. Although I've never met mine — I’ve been told I look like Kenneth "Babyface" Edmonds — I would never assume his identity, unless Hollywood paid me for the biopic. (Call me!) But not everyone has that kind of integrity.

Last week a Justin Bieber look-alike duped a Las Vegas nightclub into Beliebing he was “the real McCoy.” Dylan Desclos, a Frenchman who has impersonated Bieber at multiple events over the past eight years, went all in, shopping at high-end stores, posing for selfies, and running up a $10,000 bar tab — which he actually paid.

The capstone came when his team convinced the DJ that THE Justin Bieber was in the house and ready to perform. Desclos — who gives off Single White Female vibes, wearing many of the same tattoos as Bieber — rocked the crowd for 4 minutes and 27 seconds with “Sorry” before club management realized their mistake. Bustin Jieber was then swiftly kicked out and banned from the Wynn for life.

Most actors get paid to play someone else, but this guy shelled out $10K to cosplay Bieber for less than five minutes. That’s a worse ROI than Fyre Festival tickets.


Full Disclosure

I made a minor mistake in last week’s newsletter. Because I suffer from OPD — Obsessive Perfectionist Disorder — I spiraled into self-induced anguish that robbed me of a beautiful day. The sad part? No one even noticed.

Well, maybe that’s not true. More accurately, no one acknowledged it. Which meant in addition to obsessing over the error, I now obsessed over whether anyone had even read the email.

  • Did anyone think, “Man, he really needs an editor”?

  • Or worse, “What an idiot!”

  • Has my audience tuned out? If I slipped in a juvenile “Yo Mamma” joke — Yo mamma so clumsy, she tripped over a wireless connection — would anyone see it?

  • Please don’t unsubscribe.

  • I need (another) vacation.

The “big mistake”? The first sentence of the email was incomplete, a carryover from the previous edition. Classic copy-paste fail. Cue the self-flagellation.

If you know anything about OPD — a fake condition with very real symptoms — you know perfectionism can paralyze. You second-guess every detail, stall progress, and once you do finish, you obsess over whether it’s “good enough.”

But here’s the rub...there’s no such thing as perfection. All that negative energy? Wasted.

Yes, we should aim to do great work on big projects and stretch assignments, but at what cost? Perfection is a vanishing point — chasing it only fuels stress, burnout, strained relationships, and ironically, more mistakes.

So if you’re down with OPD — yeah, you know me — fight back with these tactics:

  • Pause Before You Polish — Before tweaking for the tenth time, ask: “Am I improving this, or just avoiding the discomfort of ‘done’?”

  • Shift From Outcome to Process — Focus on the act of working, not the flawless end product. Progress beats polish.

  • Redefine Success Simply — Sometimes success is meeting the deadline, moving forward, or communicating clearly — not stacking on more layers until you suffocate.

  • Use Micro-Mindfulness — When OPD flares — tight jaw, racing heart — try a three-breath reset. Calming your body calms the critic in your head.

At the end of the day, perfectionism is like chasing a mirage — the closer you get, the further it moves away. And ironically, the harder you push for flawless, the more likely you’ll trip on something small and human (like a stray sentence at the top of an email).

So the real measure isn’t delivering perfect work. It’s delivering present work. People remember your impact, not your commas. And if they don’t? Well, at least you’ll have a Yo Mamma joke ready for next week.

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